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THE MARKETING ACCOUNTABILITY IMPERATIVE Driving Superior Returns On Marketing Investments
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Collection Location Ruang Baca FE
Edition
Call Number 658.8 DUN m
ISBN/ISSN 978 0 7879 9832 5
Author(s) Dunn Michael
Halsal, Chris
Subject(s)
Classification 658.8
Series Title
GMD Text
Language English
Publisher Jossey Bass
Publishing Year 2009
Publishing Place America
Collation xiv, 450hlm, 23 x 15cm
Abstract/Notes
Specific Detail Info
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