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Advertising and Promotion An Intergrated Marketing Commnucations Perspective
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Collection Location Perpustakaan Pusat
Edition
Call Number 659.1 BEL a
ISBN/ISSN 978-981-4575-11-9
Author(s) Blech, George E.
Blech, Michael A.
Subject(s) periklanan-iklan reklame
Classification 659.1 BEL a
Series Title
GMD Text
Language English
Publisher Singapore : McGraw-Hill Education, 2015
Publishing Year 2015
Publishing Place Singaopre
Collation xxxviii, 842 hlm.:ind.:ilus; 27 cm
Abstract/Notes
Specific Detail Info
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Universitas Negeri Surabaya