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Advertising and integrated board promotion
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Collection Location Perpustakaan Pusat
Edition
Call Number V659.1 OGU a
ISBN/ISSN 0-324-31132-X
Author(s) O`Guinn, Thomas C.
I. Allen, Chris T. II. Semenik, Richard J.
Subject(s) Advertising
Classification V659.1 OGU a
Series Title
GMD Text
Language Indonesia
Publisher New York: Thomson, 2006
Publishing Year 2006
Publishing Place New York
Collation xlvii, 781 hal.: ilus.: ind.; 30 cm.
Abstract/Notes
Specific Detail Info
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Universitas Negeri Surabaya