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Advances in national brand and private label marketing
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Collection Location Perpustakaan Pusat
Edition
Call Number 658.827 ADV
ISBN/ISSN 978-3-319-39946-1
Author(s) Martinez-lopez, J. francisco. Gazquez-Abad, Juan. Gijsbrecht, Els.
Subject(s) Sales-Promosi-Marketing
Classification 658.827
Series Title
GMD Text
Language English
Publisher Springer
Publishing Year 2016
Publishing Place Switzerland
Collation x, 170 hal.: 23 cm
Abstract/Notes
Specific Detail Info
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Universitas Negeri Surabaya