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Marketing management : A Strategic Decision-Making Approach
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Collection Location Perpustakaan Pusat
Edition
Call Number 658.8 MUL m
ISBN/ISSN 978-007-132637-7
Author(s) Mullins, John W
I. Walker, Orville C.
Subject(s) Marketing management
Classification 658.8 MUL m
Series Title
GMD
Language Indonesia
Publisher New York: Mc Graw-Hill, 2013
Publishing Year 2013
Publishing Place New York
Collation xxi, 547 hal.: ilus.: eng.; 25 cm
Abstract/Notes
Specific Detail Info
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Universitas Negeri Surabaya