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MARKETING STRATEGY AND COMPETITIVE POSITIONING
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Collection Location Ruang Baca FE
Edition
Call Number 658.802 HOO m
ISBN/ISSN 978 0 273 70697 7
Author(s) Hooley, Graham
Piercy, F.Nigel
Nicoulaud, Brigitte
Subject(s)
Classification 658.802
Series Title
GMD Text
Language English
Publisher Prentice Hall
Publishing Year 2008
Publishing Place London
Collation xviii, 614hlm, 24,5 x 18,2cm
Abstract/Notes
Specific Detail Info
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Universitas Negeri Surabaya